Branding Package 2: The Worker’s Package


The Worker’s Package is ideal for people in the industry who have a vision for their brand and feel ready to invest in a brand adviser, want a brand audit, and also need a graphic designer. It’s for those who are looking to expand their branding beyond just their logo. Be sure to see the Description section to see a broader scope of this package.


The Worker's package includes:

⇒ Up to 4 hours of Consultation, Online Meeting/Sessions, with in-depth Analysis and Planning Strategies so that we hit your target.

⇒ 5 to 7 weeks of weekly Check-in and Progress Reports as we build your brand.

⇒ Brand Audit – Our written outline brand audit with you is so that we can thoroughly examine your brand’s current position in the marketplace compared to your competitors. A brand audit also helps you determine the strength of your brand together with its weaknesses or inconsistencies and opportunities for improvement for new and better developments, as we move forward.

⇒ Creative Brief to meet the goals of your target market. This outlines the strategy for your project. Think of it as a map that guides us on how to best reach your goals.

⇒ Brand Font Family & Font Files – You will get the font files that coincide with your new brand.

⇒ Mood Board with a 3 Color Palette (includes CMYK, RGB and HEX color codes). This will help you maintain a consistent color look across all of your branding.

⇒ 2 (two) Original Custom Logo Design Concepts

⇒ Includes up to 2 revisions per round for each item in this package.

⇒ 1 Final Logo Design – Plus 1 Logo Style Variation of your chosen logo

⇒ Ownership of all logo files

⇒ Tagline Development

⇒ Custom Icons or Design Elements – Set of 3

⇒ 2 (two) Brand Patterns or Textures

⇒ 1,000 Business Cards (or Trading Cards) with the Design & Printing (Includes set up for a 1 or 2-sided, full color heavy stock card).

⇒ Digital Business Card Design (JPG) to use in emails or digitally
Hand Out Card file with name or new logo design to promote your new look (1-sided Print-Ready File)

⇒ Stationery Design (Includes choice of a Note Card / Thank You Card or Letterhead, with Envelope Design). Comes with the Print-Ready design files.

⇒ Postcards, Rack Cards, or ZED Cards – Design (Includes set up for a 2-sided card). Plus you will get the print-ready files PLUS a Box of 100 Printed Cards.

⇒ Social Media Collateral Items – Cover Template & Matching Profile Images for TWO (2) of your favorite social media platforms.
Brand Launch Social Media Image / Template. Celebrate and get the word out about your new brand.

⇒ Detailed Brand Style Guide (PDF) – Includes extra Tips and Guidelines. Includes logo, logo style variation, design elements, colors and typography, plus tips and guidelines to help you maintain your brand.
⇒ All Files delivered to you in detailed sub-folders for each package project. Final Delivery of Logo Files with logo in color and black and white (JPG, PNG, PDF, EPS), Web + Social Media files (JPG, PNG), Print Ready files (PDF, JPG), Vector / Source files (PDF, EPS), Patterns or Textures in hi-res JPG format, Custom Icon or Design Elements (JPG, PNG, PDF, EPS),Print Ready PDF of your Business Card, Stationary/Card, & Envelope, and Font files.

While our standard turn-around time for this package is 5 to 7 weeks we can work with you longer, if needed, especially if you want a payment plan option or need to stretch the payments out over a longer period of time. This package payment plan is automatically set up for 6 equal payments, but we are more than happy to work within your budget time frame. Just ask if you need special previsions. We want to see you grow your brand and grow your business successfully and are here to help you.

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