Here’s what awaits you inside this 54-minute business video presentation & extra printable bonus material…
Part 1: Think Different To Become A Remembered Brand
- Who is Billy & what does he do?
- So what is branding and how is it better than marketing?
- The Three V’s of Branding & Why They’re Important
- Why creating a brand is so important as an entertainer
- Where we [amateurs and pros alike] usually screw up our brand
Part 2: Take Charge of Your Brand
- Done correctly, branding leads to being remembered, better shows, and higher pay
- Relationship Building
- Niching Down Your Market
- Why you are going to be the go-to guy or girl in your market
- Easy ways to start brand building
- Can’t wear all the hats in business
- BeCOME You!
- Tap into Character Opportunities (beyond your stage character)
Part 3: Harness the Power of Character Opportunity
- Become like George Bailey (beyond the visual brand)
- What’s your hook & how to think it through?
- Being unique instead of like other entertainers
- Sound bites in branding
- From your clothing, to your smile, and to you hair
- Visual trademark and what to aspire for
- What’s in a name?
- Room presence – commanding attention (humbly of course)
- Creating LIVE SHOW brand experiences
Bruce Young (verified purchase) –
I enjoyed the download and found many great tips and ideas.